Branding for Development 2026 - Professional Skills WorkshopInfo Location Contact More Info Event Information
DescriptionBranding changes how people think, feel and act. So it’s a vital strategy in global development. On this course, you’ll explore how brands work. You’ll learn some practical models for creating and building brands. You’ll hear the inside story of two brands – a startup and a global NGO. And you’ll try it all out in a creative project. You’ll come away excited, and better equipped, to deploy the power of brands for positive change. Robert Jones is a brand strategist who’s advised a huge range of organisations, from the National Trust to Tesco, and from Amnesty International to Barclays. He’s also Professor of Brand Leadership at UEA. Robert has a special interest in the power of brands to create social change.
Event Location
ContactEmail: dev.general@uea.ac.uk More InformationLocation: Elizabeth Fry TCB - 11:30 - 16:00 The School of Global Development (DEV) offers undergraduate and postgraduate students the chance to take part in a variety of hands-on workshops designed to build the practical skills expected of today’s development professionals. These short, intensive sessions (1–3 days) go beyond your coursework, giving you:
The workshops are optional and non-assessed, but provide a perfect opportunity to invest in your future.
Cost A small fee of £10 per day, per course helps cover materials, equipment, and external trainers. This also ensures that places go to genuinely committed students. This is a fraction of the cost of what these courses would cost normally. Limited Places & Waiting List Spaces are capped to keep workshops interactive and effective. If a course is full, you’ll be placed on a waiting list and offered a spot if one becomes available.
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